Orihuela’s future is on the line—just ask Mario Martínez. In a hard-hitting opinion piece published last week in the Spanish media and in English at this link, the President of the Orihuela Chamber of Commerce didn’t hold back.
He warned that Orihuela Costa, the city’s main economic engine, is being neglected to the point of potential separation. “If we lose Orihuela Costa,” he wrote, “we will lose the financial and functional viability of a city that, on its own, cannot sustain itself.”
Strong words. But here’s the twist: while Martínez claims the Chamber “cannot remain silent,” silence is exactly what UNIDOS POR LA COSTA has received since submitting a detailed proposal four months ago.
The association, which represents over 1,000 members, laid out a roadmap to rescue the coast. Their plan includes economic revitalisation, urgent infrastructure development, a shock action plan, and the creation of both a business hub and digital innovation park.
No reply. No meeting. Not even an acknowledgement.
UNIDOS POR LA COSTA says it’s time to turn talk into action. The group is still ready to collaborate—but warns that continued inaction will only deepen the crisis. Orihuela Costa isn’t just a neighbourhood. It’s the key to the city’s survival.
And the clock is ticking.
