Dialsur has completely overhauled its Cash & Carry store in Torrevieja, providing a more modern and efficient store, with new facilities, an improved range of products, better services and the expansion of the delivery service.

The announcement was made on Thursday by Luis López, the General Director of Musgrave Spain, the food distribution company that manages the Dialprix, Dicost and Cash & Carry Dialsur brands. He was joined at the opening ceremony of the refurbished Cash & Carry store by the mayor of Torrevieja, Eduardo Dolón, the Councillor for Commerce, Rosario Martínez, suppliers, customers and managers of the Association of Hospitality Companies from around Torrevieja.

López said that the restoration that has been carried out “has been based on fundamental principles  including such as the development of new lines, providing the best service, the provision of intensive an training plan for the staff as well as a significant investment of 450,000 euros which will provide a more appropriate and comfortable establishment”.

The director of wholesale, Pablo García de Ceca, highlighted “Musgrave Spain’s commitment to a local and continuous improvement plan that the company is developing with the aim of listening to their customer so that both stores and clientele can grow together”.

The mayor of Torrevieja, Eduardo Dolón, thanked Snr López for his invitation adding that “what I want to hear about most is the growth and improvement as well as the creation of more jobs, which is what we want to promote, by laying the foundations to promote local development”.

Improvements have been made to the 2,000 square meters of sales area, the introduction of more than 600 additional products that are added to the 6,000 items, both national and international, that are currently stocked, together with the “savings that will continue to provide excellent value for money and with which you can save up to 40% in your shopping trolley.

New areas have been created for the comfort of customers, such as the self-service delicatessen and bazaar, the assortment of frozen foods has been expanded and customer services have been improved, all with the aim of providing better service and offering a better shopping experience to customers.

New, efficient energy systems have been installed to optimize consumption and contribute to a better environment, such as led lights, doors in cold walls to maintain the temperature and take care of the quality of the products, and there are 125 660-watt solar panel panels that will produce approximately 130,000 Kw each year, that is, the equivalent of the energy generated by 75 homes.

Further improvements have been made to the Delivery service, in addition to increasing the coverage area of ​​Torrevieja and its surroundings, and the service has been extended from Monday to Saturday with personalised attention during business hours.

Cash & Carry Dialsur is located at Calle Escultores Hermanos Blanco, 45 in Torrevieja and employs 26 people.

Currently, Musgrave Spain has 19 wholesale establishments and the company is among the 40 largest commercial distribution companies in Spain.

From left to right: the Councillor for Commerce, Rosario Martínez, the mayor of Torrevieja, Eduardo Dolón, the General Director of Musgrave Spain, Luis López and the director of the wholesale line, Pablo García de Ceca.